Still, figuring out which one to go with — Google Sheet or Excel Sheet?
Most of the time marketers find it difficult to choose between Google Sheets and Excel Sheets.
Without further ado let’s get started here.
Google Sheets vs Microsoft Excel: Speed
No doubt, Microsoft Excel is better when it comes to speed and efficiency. As per the usage, the processing speed of Microsoft Excel is faster compared to Google Sheets. Somehow if you have data that has more than 5000-10000 rows, you should consider Excels sheets. However, both the Sheets and Excel slows down when it reaches the maximum capacity. What’s more, if you need collaboration on a spreadsheet, Google Sheets are convenient and quick.
Verdict: Microsoft Excel is faster compared to Google Sheets.
Google Sheets vs Microsoft Excel: Storage/Capacity
Now we would like to ask a question — how much data are you working with? There is a rule, you should go with Excel for big data and Google sheets for small data. You should know the cell limits are around 5,000,000 for Google Sheets and 17,179,869,184 for Excel. Somehow if you need to analyze or go through more than five million cells, you will need to use the Microsoft Excel sheet. For day-to-day use, five million is more than sufficient for most of us. However, if you’re running global campaigns and want to fill data quickly you should consider getting started with Google Sheets.
Verdict: Microsoft Excel capacity is more compared to Google Sheets.
Google Sheets vs Microsoft Excel: Collaborations
If you’re managing a marketing firm or responsible for marketing reporting, you will have to share the sheets with the internal team and clients. The thing is, Google Sheets comes with real-time collaborations — that is flexible and easy compared to Microsoft Excel. With Google Sheets changes are made directly within the sheets and you’ll be able to check the changes history. What’s more, you can assign different levels of access to the sheets such as — view, commenter, and editor.
When we talk about Excel it comes with an online version that allows you to share the sheet using OneDrive and provide access to others. To be honest, this doesn’t feel flexible as many people use the Excel desktop version and for collaboration, they will be getting an email.
Verdict: Overall, we can confidently say that Google Sheets wins when it comes to collaborations.
Google Sheets vs Microsoft Excel: Integration Options
There is an old-school method of importing marketing data into a spreadsheet is — exporting CSV and then importing them again and manually copying/pasting data or even both. This is where tools like Supermetrics come into play, the tool allows you to automate the data pulling in Google Sheets and Microsoft Excel.
If you use Supermetrics with Excel, you will be able to integrate Excel right with Google Analytics, Google Ads, LinkedIn, etc. What’s more, you also have the option to use the Excel add-ins to easily embed content directly right into the Excel documents.
If you use Supermetrics for Google Sheets, you can do the same as you do with Excel. However, Google Sheets are flexible and friendly when it comes to connecting to other data sources and integrations. The best part, Google Sheets integrates well with other Google products such as — Google Analytics, Google Data Studio, and Google Slides. What’s more, it is super easy to integrate with other tools and platforms such as Zapier, CRM solutions, and other tools.
Verdict: Google Sheets wins when it comes to integration options.
Google Sheets vs Microsoft Excel: Formatting & Templates
Now it’s time to compare the formatting & templates of Google Sheets and Microsoft Excel. The best part is that both Google Sheets and Microsoft Excel provide templates to help you get started. You can use the alternating color feature to make your sheets look appealing.
If you want to explore more features, there are also free templates available right in G Suite Marketplace. What’s more, you can also find more templates with the help of a simple Google search.
When we talk about Excel it comes with extensive formatting options and templates. You can choose from a plethora of useful templates in the Microsoft Excel library.
Verdict: Both Google Sheets and Microsoft Excel come with — templates and formatting options.
Google Sheets vs Microsoft Excel: Pricing Module
Well, pricing is the main deciding factor when it comes to choosing between Google Sheets and Excel. With Google Sheets, you can use it for free right for the personal version or upgrade to the G Suite Business. The thing is, Google Sheets’s personal version comes with tons of features which is sufficient for most of the users. However, if you want to switch to the Google Suite, you can get started with the price which costs $6/month per user. You can even switch to the enterprise version which costs $25 per user month which comes with robust and usable features such as — Cloud Search, additional security, App making features, etc.
On the other hand, the online version of Microsoft starts at $8.25 per month for each user, and it includes a desktop version for Office apps on PC or Mac. What’s more, if you want to get a copy of Microsoft Excel for your desktop only, it will cost you $130.
Verdict: Google Sheets comes with flexible pricing and affordability.
Conclusion: Which One Is Superior?
As we all know, Google Sheets and Microsoft Excel have a lot in common. Now it’s time to choose the reliable one as per your needs and requirements. Well, you should get started with Google Sheets if you are dealing with small data sets and collaborating with people. On the other hand, you should get started with Microsoft Excel if you’re dealing with big data and doing a lot of digging with your data. Now over to you — which one you gonna choose between — Google Sheets vs Microsoft Excel.
Source: Supermetrics Blog