Doing business online isn’t a cakewalk – you have to keep tabs on countless seemingly minor yet crucial matrices. You have to manage lead generation, sales pages, email marketing, follow-ups, and dozens of other aspects – enough to get lost.
However, there’s a simpler approach – let an all-in-one funnel building and marketing automation tool do the leg work for you. Kartra is one such tool and is gaining quite traction these days. Karta promises to provide all the essential sales, marketing, and automation features you need to grow your online business.
And if you are still deciding whether to adopt Kartra right away, here’s a detailed Krtra review to simplify the decision-making process. By the end of this in-depth Kartra review, you will have a better overview of Kartra features, advantages and disadvantages, and pricing. Furthermore, I will also answer the most pressing question – whether Kartra is worth investing in.
To offer you detailed insights about Kartra, I have divided the review into multiple sections addressing one aspect of Kartra. Here’s what you will find inside:
- Karta Overview
- Kartra Review: Quick Verdict
- Who Can Use Kartra?
- Kartra Features
- Kartra Advantages & Disadvantages
- Kartra User Experience
- Kartra Pricing
- Kartra Review Final Verdict – Is Is Worth The Investment
Kartra Review: At A Glance
Here is a condensed summary of Kartara;
|Tool Type||All-In-One Marketing Platform|
|Best For||Marketers, Entrepreneurs, Small and Medium Sized Online Businesses|
|Pricing||$99 to $299 per month|
|Free Trial||14-day Free Trial|
|Money Back Guarantee||30-day Money Back Guarantee|
|Ease of Use||Excellent|
Kartra Review – Quick Verdict
If you can’t go through the entire Kartra review (which I highly recommend), let me give you a straight answer: Kartra is a powerful and complete funnel-building and marketing automation solution. Its range of features is impressive, and its working is hassle-free.
Besides, exhaustive design templates make things easier and help you set up everything in minutes. Add the drag-and-drop editor to it, and it becomes a smooth ride to navigate Kartra. Interestingly, whether you wish to set up a sales page, create a marketing funnel, or initiate an email campaign, Krtra has everything in stock.
Two downsides I think are worth mentioning are its interface, which sometimes seems haphazardly woven, and the pricing. However, once you are over with the learning curve, things become manageable, and as for the price, I suggest subscribing to the low-tier plan first.
Who Can Use Kartra?
Kartra, as evident, is all-in-one marketing automation and funnel-building software for online businesses.
It’s perfect for entrepreneurs and small to medium-sized businesses looking for a tool that enables them to manage all their sales and marketing efforts seamlessly.
Moreover, Kartra is especially useful for businesses looking to consolidate their sales, marketing and customer management activities in a single platform. Likewise, Kartra is also ideal for brands requiring a high degree of customization in their online sales funnel and wanting to create a unique customer experience.
Similarly, Kartra is a handy tool for businesses that want to automate their sales and marketing activities to save time and resources. It includes activities like creating landing pages, automating email marketing campaigns, generating leads and tracking customer behavior.
Kartra’s notoriety lies in its features, and it has too many of them. Incidentally, Kartra boasts a comprehensive array of features geared to handle the different aspects of online business effectively.
What are the features of Kartra?
These are the features you will find in Kartra:
- Kartra Leads
- Page Builder
- Funnels & Campaigns
- Email & SMS Marketing
- Membership Portal
- Surveys & Quizzes
- Kartra Videos
- Kartra Calendar
- Kartra Forms & Affiliate
- Kartra Agency
That’s undoubtedly a long list bound to catch attention; a bit overwhelming too. So, let’s take a closer look at some of the most prominent features of Kartra to have a better overview of the platform;
With the Kartra Leads feature, you can capture leads from your website. Then you can organize and manage them all in one place. Besides you can also segment them into different groups based on custom tags and lists. Also, you can easily track your leads and send targeted marketing campaigns to them.
Another feature that makes Kartra a suitable platform for achieving higher sales frequency is the Checkouts & Payments. This feature lets you easily create customizable checkout and payment processing pages. This feature allows you to sell physical products or services directly from the website without needing a separate payment system. Besides, you can also monitor sales coming through the pipeline via the analytics feature.
The page builder is a major highlight of Kartra, primarily for its simplicity and convenient drag-and-drop functionality. You can build from scratch or pick from a library of 500+ pre-built templates.
However, it’s the site setting option that particularly impressed me. You can customize the header and footer menu and implement exit or landing page pop-ups. So, whether you want to create squeeze pages, video sales pages, product launches, or thank you pages, Kartra supports it all.
Funnels & Campaigns
This feature allows you to create automated sales funnels and marketing campaigns. On top of that, you can also set up triggers and actions to move your prospects around the funnel or the sales process. Likewise, you can also track their progress through the funnel.
Email & SMS Marketing
Kartra also allows you to send targeted emails and SMS to your leads and customers. Also, the platform offers a wide range of pre-built email templates, automation workflows, and detailed analytics to measure the effectiveness of your email marketing campaigns.
Under this, you can utilize features like broadcasts, automated sequences, email split tests, automated follow-up and re-engagement, and more.
This feature is particularly handy for those providing online training or courses. With the Kartra membership portal, you can craft a membership site and easily manage access to content. Likewise, you can restrict certain pages or sections of the website based on the user’s subscription plan.
However, what makes the Kartra membership portal truly stand out is that it also takes care of the sales process via checkout integration. On top of that, the level of customization it offers is also unmatched – you can easily add text, videos, pictures, buttons, forms, etc.
It’s another handy feature of Kartra – it allows hosting videos, eliminating the need to opt for a separate video hosting service. Besides video hosting, you also receive advanced analytics and customization options. And the best thing is you can add a call to action, like opting for forms, banners, buttons, etc., to enhance engagement. Likewise, you can tag viewers and track their engagement too.
Kartra Advantages & Disadvantages
It’s essential to equally evaluate the positives and negatives of a tool to have deeper insights into its practicality and usefulness. This segment will detail the advantages and disadvantages of Kartra for a more refined overview of the platform:
Here are the things that I liked about Kartra;
- Comprehensive Features – It’s one aspect where Kartra truly outshines its rivals. There’s a range of intuitive features to assist you in succeeding in online business.
- Seamless Integrations – If something is missing in Kartra, like webinar features, Kartra makes up for it via extensive integration. It allows businesses to streamline their workflow further and achieve a higher level of automation.
- Kartra is Fast – Software like ClickFunnels is slow loading meaning your page or funnel takes time to load, which is detrimental to user experience. There’s no such issue with Kartra – the pages you build with Kartra load with lightning-fast speed.
- Ease of Use – Kartra emphasizes simplicity and being user-friendly. So, no matter your technical expertise, you can easily navigate Kartra to build catchy funnels that drive traffic and sales.
Here are things where Kartra needs Improvement;
- Kartra is Pricey – Kartra, although intuitive, charges a hefty sum for its services. Kartra subscription plans might not be feasible if you are a solopreneur or a small business.
- Webinar Feature is Missing – Webinars are quickly becoming essential to online marketing. Most of the other funnel-building software already have the webinar feature, but Kartra is still missing it, which is a big downside.
Kartra: User Experience
A tool might pack everything; however, it may not serve its purpose well if it’s not intuitive and daunting to use. Let’s see how Kartra fares when it is put to perform all the amazing things it promises;
As with any other tool crafted to include all-in-one functionality, Kartra is initially overwhelming. There’s so much to grasp that new users often find it arduous to begin a task. When you sign up, you are greeted with a dashboard that looks cramped at best.
On the right side of the screen, you have your sales and subscription data, while the right side panel displays the features like helpdesk, forms, campaigns etc. Besides, at the first sign-up, an introductory video explains how to use the dashboard, which is quite helpful.
Verdict – Overwhelming at first and has a learning curve.
Ease Of Use
Once you are past the learning curve, everything becomes simple to navigate. Likewise, Kartra has particularly emphasized simplicity in working. The drag-and-drop editor lets you curate a high-quality landing page within minutes. Also, the high degree of customization tied with the funnel builder and the video editor is truly ingenious. On top of that, the large number of pre-built templates simplifies things further.
Verdict – Kartra ticks all the boxes in terms of ease of use. Initially, beginners might be overwhelmed, but everything becomes clear once you know your way around the dashboard.
Kartra has a 24/7 support system, meaning you can ask for assistance anytime. There’s a huge FAQ section addressing the common errors you might have while using Kartra. If you can’t find answers in the FAQ section, there are two avenues to avail of support – You can raise a ticket and wait for the response or chat with a Kartra agent. In any case, the Kartra support team replies promptly and strives to resolve queries as quickly as possible. I found them easy to reach and supportive, although raising a ticket sometimes takes a while to get back a reply.
Verdict – Excellent support and easy to reach out; however, phone support still needs to be added.
Learning Centre & Documentations
Kartra excels in offering all the help you need to get started with the platform. It includes detailed video tutorials for setting up or using Kartra. Besides it also has a learning center called Kartranaut. You can use it to learn about every feature Kartra offers and how to employ it to further your marketing efforts and achieve desired results. Kartra also maintains a documentation section with detailed guides about the platform. Likewise, there’s a thriving Facebook community of Kartra users, always ready to help out with any difficulty you might have with the platform.
Verdict – Kartra offers comprehensive learning resources to help users make the most of the platform.
Kartra is expensive – the basic plan will push you back $100. Apart from that, Kartra also offers three other plans tailored for more exhaustive needs.
Here are the details;
Basic Plan – $99 per month
You get 2500 leads, 1 custom domain, 50 GB bandwidth, and you can sell up to 20 products. Also, you can host 50 videos and send about 1500 emails.
Silver Plan – $199 per month
With this plan, you get up to 1250 leads, 3 custom domains and a funnel simulator. Other than that you also get all the basic plan features without any usage cap.
Gold Plan – $299 per month
Gold Plan allows you 25000 leads and 5 custom domains. Everything else is the same as the silver plan.
Platinum Plan – $499 per month
You get 50000 leads plus 10 custom domains. Everything else is the same as the gold Plan.
Note: You can also try Kartra free of cost for 14 days with the 14-day free trial offer. Likewise, if you opt for annual billing, you will receive a 25% discount. Furthermore, there’s a 30-day money-back guarantee, too – in case you are unsatisfied with the working of Kartra, you can get a full refund within one month of purchasing a Kartra subscription plan.
What Are Some Good Kartra Alternatives?
If Kartra doesn’t impress you, these are the Kartra alternatives you can try;
ClickFunnels – If there’s one tool that can surpass any other in popularity in the funnel-building software market, it’s ClickFunnels. Despite its steep price, ClickFunnels offer a wide variety of templates, comprehensive integration options and extensive automation capabilities that easily surpasses Kartra.
ActiveCampaign – If email marketing is a significant part of your online marketing strategy, the best alternative to Kartra will be ActiveCampaign. Geared to deliver top-notch email marketing functionality, ActiveCampaign can easily tackle sales automation too. It offers a wide range of features and provides advanced segmentation, personalization, and automation capabilities, enough to streamline sales and marketing activity and grow revenue.
Conclusion: Kartra Review (2023)
That’s all for the Kartra Review. In conclusion, Kartra is a versatile tool that can benefit a wide range of online businesses wishing to streamline and grow their online presence.
Whether you are a solopreneur or a small or medium-sized business, Kartra can help you create high-converting sales funnels and landing pages, automate your marketing efforts, and achieve your desired growth rate.
That said, Kartra does have a few downsides – it’s on the pricey side and lacks a webinar feature. However, it makes up for it with its comprehensive suite of features and exceptional ease of use.
Likewise, its interface may seem clumsy at first, but once you get the hang of it, it offers a high degree of customization and control over your online business activities.
Overall, Kartra is a worthwhile tool for businesses looking to optimize their online operations and achieve more sales. Its extensive features, handy automation capabilities and ease of use make it a stand-out option in a crowded marketplace of sales funnel-building software.