Top 10+ OptinMonster Alternatives (The Lit Roundup)

Top OptinMonster Alternatives - DemandSage

Are you searching for the best OptinMonster alternatives to take your online business to the next level? 

I can help you!

OptinMonster is known to be a popular lead generation plugin for WordPress websites. But owing to its limited features and heavy pricing, it’s only normal that one might want an alternative to it. 

So here in this blog, I’ve curated a list of the top 10 OptinMonster alternatives you can check out in 2022. Hence, without any further ado, let’s get started!

OptinMonster – Quick Overview

OptinMonster is a WordPress plugin for lead generation, especially used by bloggers and online businesses alike to expand their email list, get more leads, increase website conversions – in short, shoot up their sales and monetize their websites! 

OptinMonster Alternatives  - Optimonster

To help you with all this, OptinMonster lets you create email signup forms, popups, personal lead forms, welcome mats, and much more. Its plan starts from $9/month and goes up to $49/month. With over 1.2 million downloads, OptinMonster is a fairly popular tool for online lead generation. 

10+ Best OptinMonster Alternatives You Should Check Out

Here are 10 of the best OptinMonster alternatives available in the market, ranked from best to worst:

RankAlternativePricing ($)Our Rating
#1.Convert Pro$99/year4.8/5
#2.Thrive Leads$97/year4.7/5
#4.Elementor Popup Builder$49/year4.5/5

Now, let’s have a clearer look at them;

1. Convert Pro

Arriving at number #1 on my list of best OptinMonster alternatives is the ultimate, Convert Pro plugin. A simple and straightforward WordPress plugin for all things lead generation, Convert Pro lets you design opt-in forms and newsletters with a drag-and-drop editor. It also comes with a range of built-in templates for the same and integrates with top email marketing tools like Mailchimp, AWeber, Drip, and more. 

Convert Pro

Key features: 

  • Offers built-in templates for email marketing.
  • Drag and drop customization is available.
  • Allows A/B testing of opt-in forms.
  • Advanced targeting features.
  • Fast loading and mobile-friendly.

Pricing: Starts from $99/year.

2. Thrive Leads

In at number #2, there’s Thrive Leads. A powerful plugin especially acclaimed for creating beautiful mailing lists, Thrive Leads is a tool offered by Thrive Themes. With this plugin, you can easily build in-line forms, opt-in forms, yes/no forms, and what not! In fact, just like Convert Pro, Thrive Leads also offers a library of pre-designed content templates and comes with an intuitive drag-and-drop editor.

 Thrive Leads

Key features: 

  • Visual drag-and-drop builder.
  • Various types of opt-in forms are available.
  • Offers advanced A/B testing.
  • Advanced visitor targeting feature is also available.
  • Can also create mobile-specific opt-in forms.

Pricing: The standalone plugin is available for $97/year.

3. Privy

Stunning features that allow both lead generation and efficient marketing, Privy is another incredible OptinMonster alternative. I’d recommend this tool, especially to small online businesses. From optimizing your Add To Cart page to using cross-selling campaigns to ensure selling extra products, Privy does it all. The in-built templates are appealing and customizable, and overall, the plugin is really easy-to-use, responsive, and effective. 


Key features: 

  • Create newsletters, welcome emails, spin to win opt-ins, etc.
  • Sends automated abandoned cart emails.
  • Also offers SMS marketing features.
  • Ready-to-use templates are available.

Pricing: A free forever plan is available. The paid plans start from $15/month.

4. Elementor Popup Builder

Everyone has heard of Elementor. But this awesome lead generation plugin included in its Pro version is not something most people know of. Incredibly flexible, the Elementor Popup Builder is a plugin solely focused on creating pop-ups to help you grow your email list. It’s fully coding-free and integrates with third-party tools like Mailchimp, HubSpot, and more. What’s best? This lead generation tool is fully SEO-optimized and mobile-friendly! 

Elementor Popup Builder

Key features: 

  • Zero coding is required.
  • More than 100 pre-designed popup templates to choose from.
  • Also offers advanced triggers.
  • Integrates with major email marketing tools

Pricing: Based on a freemium model. The paid plans start from $49/year. 

5. Bloom

A brilliant email opt-in and lead gen plugin for WordPress, Bloom is a product from the house of Elegant Themes. It lets you create highly targeted content to ensure you hit the bull’s eye with every visitor. Based on a no-coding model, with Bloom, you can easily create six different types of email opt-ins. You can merge it with third-party tools like ActiveCampaign, Mailchimp, and HubSpot to maximize its effectiveness. Bloom is also highly responsive and 100% optimized for mobile devices. 


Key features:

  • Drag-and-drop visual builder is available.
  • Offers 100+ pre-designed templates.
  • Automated triggers are also available.
  • Allows A/B split testing.

Pricing: Pricing starts from $89/year.

6. Icegram

A WordPress plugin to amplify website lead generation, Icegram is an amazing OptinMonster alternative. This tool can create multiple types of opt-in forms and offers so many free themes, that it’s almost a delight. But what sticks out the most is how easy Icegram is to use. Whether you talk of its A/B testing feature or the overall navigation – Icegarm is super intuitive and so, best for small businesses willing to do a lot without having to put in a lot of effort.


Key features: 

  • Comes with pre-designed templates.
  • Offers A/B testing.
  • Effective triggers and targets.
  • Responsive, lightweight, and mobile-friendly.

Pricing: Based on a freemium model, the pricing plans start from $97/year.

7. Leadpages

Leadpages is not just a tool for lead generation – it also creates beautiful websites and landing pages. This means it’s a one-stop solution for websites! Coming to the lead gen part, Leadpages allows the creation of popups, alert bars, opt-in forms, checkout forms, so and so forth. It also gives regular, detailed insights on the efficiency of your marketing efforts through analytics, A/B testing, etc. However, the absence of a free plan is quite a disappointment.  


Key features: 

  • Zero coding drag-and-drop editor.
  • 100+ ready-to-use templates.
  • Super responsive. 
  • Integrates with tools like Stripe, Mailchimp, Zapier, etc.

Pricing: Starts from $37/month.

8. ConvertBox

ConvertBox is a premium email opt-in tool available as both – a plugin and a cloud-based SaaS platform. It allows you to create a range of popups and forms. It also offers a segmentation funnels feature to help you segregate and deliver personalized promotional content to your visitors. Just like most other tools on the list, ConvertBox also uses a visual drag-and-drop editor to let you customize stuff. Yet, the pricing is something I’d implore you to think twice about.  


Key features:

  • Offers in-built and customizable templates.
  • Embedding of marketing tools allowed.
  • Allows A/B split testing of campaigns.
  • Provides detailed analytics reports.

Pricing: Available at a one-time payment of $495.

9. OptiMonk 

Not just the name, but this OptinMonster alternative shares a lot of other similarities with the tool. This plugin specializes in creating targeted, personalized, mobile-friendly, eCommerce specific – basically, all kinds of pop-ups and opt-ins. It offers ready-to-use templates, advanced targeting, third-party integrations, and a lot more. In fact, OptiMonk also guarantees a 10% increase in revenue through its services. But despite this, the tool lacks a comprehensive range of features as available in OptinMonster. 


Key features:

  • No coding knowledge is required. 
  • Offers over 300 customizable templates.
  • Allows A/B testing of opt-in forms.
  • Responsive and mobile-friendly.

Pricing: A free forever plan is available. The paid plans start from $29/month. 

10. Sumo

Finally at number #10, there’s Sumo List Builder – another widely reckoned OptinMonster alternative. This lead gen tool is a part of the Sumo email marketing bunch and comes with features that offer the creation of email opt-in forms, visitor targeting, A/B tests, and also white labeling. However, there’s nothing out of the box that this tool offers. In fact, it falls short of a lot of features that OptinMonster and the rest of its alternatives have to offer.


Key features: 

  • Pre-made templates available.
  • A/B testing available.
  • Fully responsive and fast loading.

Pricing: Paid plans start from $39/month.

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Conclusion: OptinMonster Alternatives(2022)

From what I understand, this tool is the best alternative for OptinMonster if, for any reason, you’re looking for one in the first place which is Convert Pro. Here’s why I say so:

  • Features: Convert Pro has a lot of futuristic features when it comes to lead generation and email marketing. Its behavioral triggers are worth every penny.
  • Ease of use: Convert Pro doesn’t need you to be a pro at coding. With its drag-and-drop builder, custom templates, and straightforward interface – using it is as easy as a piece of cake. 
  • Pricing: Convert Pro starts at $99/year, unlike OptinMonster or most of its other alternatives that choose to charge on a monthly basis. So if you go by annual expense, Convert Pro is a lot less expensive. 

And with this, now you finally know which OptinMonster alternative to going for in 2022. 

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