Marketing works best with word of mouth, it is said, and emerging small businesses need this as a staple. For startups, the best PR agencies help them reach their target audience and new investors and help build a strong brand image from the beginning.
As per the Public Relations Society of America, public relations involves influencing, and building a reputation, and interpreting public opinions that help shape a brand image.
At Demandsage, we understand the importance of scaling a startup, and industry experts curated this list of PR agencies worldwide to help you tell your story better!
Follow on to know more!
Top 10 PR Agencies Worldwide (2023 Edition)
Here is a quick look at the possible PR agencies that can be your next communications partner.
| Sr. No | PR Agency | Location |
|---|---|---|
| 1 | Bob Gold and Associates | Los Angeles, USA |
| 2 | Vitis PR | Birmingham, UK |
| 3 | NOW! PR | Milan, Italy |
| 4 | The Pollack PR Marketing Group | Los Angeles, USA |
| 5 | Harris Public Relations | Dublin, Ireland |
| 6 | TrizcomPR | Texas, USA |
| 7 | Cascade Communications | Chicago, USA |
| 8 | Zmest Marketing Agency | Minsk, Belarus |
| 9 | Jigsaw PR and Marketing | Edinburgh, UK |
| 10 | Babel PR | London, UK |
Bonus: Read our guide on why startups should invest in content marketing.
Here, you will find some more details about the agencies listed and added information about their services, clients, and industries they serve.
1. Bob Gold and Associates
| Location | Los Angeles, USA |
| Number of Employees | 11 – 50 |
| Key clients | RGB networks, Loftware, American Cable Association |
| Website | https://bobgoldpr.com/ |
This agency is one of the best PR agencies for startups in the USA. The agency believes in and operates with data and data analysis and has a unique approach called – BG&A Insight. This helps them know client’s needs and helps curate the perfect strategy/campaign for them.
BG&A handles clients from across various industries and scales. They have handled clients like Cisco and Boeing, too, which displays their level of work. This should be essential for a startup looking to hire a PR agency i.e. to look for an experienced-rich agency.
Bob Gold and Associates’ services
- Crisis Management
- Media Relations
- Content Creation
- Special events and TV shows
Bob Gold and Associates’ major clients
- Varnish Software
- Curacao
- Penthera
- Schreiner Group
2. Vitis PR
| Location | 15 Colmore Row, Birmingham, UK |
| Number of Employees | 2 – 10 |
| Key clients | Waste Logics, Datto, nFocus testing |
| Website | https://www.vitispr.com/ |
The next one listed is from the United Kingdom, a technology, B2B PR, search, and social agency. It has good experience in the PR industry, having been operating since 2006. Their expertise lies in serving technology companies, and their industry experience includes software startups and established organizations.
They approach each client with the same level of professionalism. They offer PR services for Small to medium-sized Businesses (SMEs), multinationals, and startups. The agency can also offer full marketing solutions for clients not partnered with an advertising agency.
Vitis PR’s services
- Media Relations
- Influencer Relations
- Event and trade show support
- PR Strategy development
- Online PR services
Vitis PR’s major clients
- Birchills.net
- Bytesnap
- Whitesmoke
- Wastelogics
3. NOW! PR
| Location | Milan, Italy |
| Number of Employees | 2 – 10 |
| Key clients | Vontobel, Fiverr, Gorillas |
| Website | https://nowpr.it/en |
NOW! PR is a communication and PR agency based in Milan, Italy. This is one of the oldest PR agencies, formed in 2000, and has been delivering quality services to clients since. They help convert the brand image into desired business results using effective ways of communication.
The agency is a part of the BPRESS group, which has helped the agency build better business relations and enhance its expertise and skills. The agency is small, but that’s what sets it apart and offers a chance to be versatile across industries.
NOW! PR services
- Integrated Communication
- Digital PR and Influencer Marketing
- PR and Media relations
- Social Media Management
- Strategic Communication consultancy
NOW! PR major clients
- Gorillas
- Trade Republic
- Casavo
- Qonto
- Trainline
4. The Pollack PR Marketing Group
| Location | Suite 1040, Los Angeles, CA 90067 |
| Number of Employees | 11 – 50 |
| Key clients | Barco Uniforms, Avis, Barco |
| Website | https://www.pollackgroup.com/ |
Founded in 1985, this agency is the oldest one among the best PR agencies on this list. This combination of a digital marketing and PR agency helps brands communicate their services to their customers better.
The team at this firm includes content creators, communicators, brand psychologists, data geeks, and analysts who understand and work to reach audiences of all generations. The agency also hosts a podcast where experts talk about PR and other marketing-related topics.
The Pollack PR Marketing Group’s services
- Brand Marketing
- Corporate Marketing
- Email Marketing
- Lifestyle Management
- Event and trade shows
The Pollack PR Marketing Group’s major clients
- Blink Health
- Celestron
- Bigo Live
- 99 Ranch Market
5. Harris Public Relations
| Location | Dublin, Ireland |
| Number of Employees | 2 – 10 |
| Key clients | The Design Group, Gym Kidz, |
| Website | https://harrispr.ie/ |
This is an award-winning Dublin-based PR agency with more than 60+ years of combined PR experience. With a team of media fanatics, the agency helps brands get noticed with their individual, unique, engaging, and interactive campaigns.
They help build stories for clients, aim to educate their consumers, and treat each client’s project as their own. For a startup, this is a key factor in an agency as a new business needs constant attention.
Harris Public Relations services
- Communications advice and strategy
- Media Relations
- Profile building
- Brand strategy
- Report writing
Harris Public Relations major clients
- Nuk
- Gourmet Tart Co.
- Capitalflow
- Skin sapiens
- Kaliedy
6. TrizcomPR
| Location | L.B. 39 Dallas, TX, USA |
| Number of Employees | 11 – 50 |
| Key clients | Dillon Gage Metals, Bar-B-Que, Autocar Truck |
| Website | https://www.trizcom.com/ |
TrizcomPR is a full-service paid, earned, shared, and owned media (PESO) agency. The agency offers services that can be measurable; they continuously analyze data and measure key performance indicators for maximum impact, which the clients can always track.
They utilize their expertise, set processes, and consistency to deliver value to the projects they work on. The agency has won many awards for its quality work, bagging the best startup PR agency and more such awards. (source: TrizCom PR Awards)
TrizcomPR’s services
- Crisis communications
- Investor relations
- Internal communications
- Influencer campaigns
- Reputation management
- Media Relations
TrizcomPR’s major clients
- Taylor’s Gift
- DFW Boat Expo
- AAF Dallas
- Heroes For Children
- University of North Texas
7. Cascade Communications
| Location | Chicago, USA |
| Number of Employees | – |
| Key clients | Almendra, My Sommelier, Jewelers Center |
| Website | https://www.cascadecomms.com/ |
Different from other agencies that serve small businesses as a part of their work, Cascade Communications caters solely to startups and small enterprises. The agency has helped many small businesses that have become big.
They help small businesses tell their stories to their desired audience via creative and strategic marketing communications. Having worked with bigger organizations, they offer big agency experience for various startups.
Cascade Communications’ services
- PR & Communication Training For Startups
- NGO PR Services
- Crisis PR
- Education PR
- Strategic marketing communications
Cascade Communications’ major clients
- DreamSpa light therapy
- Aerocure
- Crawligator
- MyClean
- Kumfy Tailz thermal dog harness
8. Zmest Marketing Agency
| Location | Minsk, Belarus |
| Number of Employees | 2-10 |
| Key clients | Lacerta, ProStore, WELL |
| Website | https://zmest.io/ |
This is a newly established agency in 2017, but it has been quick to deliver quality results for clients across the USA, Europe, Asia, and the CIS markets. They specialize in helping emerging startups grow their business and achieve their marketing goals.
They take a professional approach and will help you reach your target audience more quickly than your competitors. With a wide range of services, they can also take care of other marketing services like email marketing, social media marketing, and content marketing.
Zmest services
- Media Relations
- Event marketing
- Influencer marketing
- Social media marketing
- Community management
- Media Buying
Zmest major clients
- WELL
- WCDC
- Lacerta
- ProStore
9. Jigsaw PR and Marketing
| Location | Edinburgh, UK |
| Number of Employees | – |
| Key clients | Cornerstone, Coulters, Andrew Brookes |
| Website | https://www.jigsawpr.com/ |
This PR company for startups is a dynamic agency that can help you start building its brand and develop a digital strategy for communication. They have a proven track record of working with many startups in the past and can be the PR partner for your business, too.
With creativity, communication, and collaboration, the team at Jigsaw can deliver award-winning and impactful campaigns for your growing business.
Jigsaw PR and Marketing’s services
- Brand building
- Community engagement
- Consumer PR
- Corporate PR
- Media training
- Sponsorship
- Internal communications
Jigsaw PR and Marketing’s major clients
- Stoddarts
- Brian Drumm
- Bellair
- House of Hearing
10. Babel PR
| Location | London, UK |
| Number of Employees | 11 – 50 |
| Key clients | TelcoDR, Orange Cyber Defense, Netscout |
| Website | https://babelpr.com/ |
The last pick on the best PR firms for startups is a B2B technology PR agency serving brands inside the digital economy. With the ability to explain complex technology services, they create engaging stories and strategies to reach the client’s intended audience.
They provide comprehensive PR services and handle industries like enterprise technology, telecom, cybersecurity, financial technology, retail, E-commerce, and more such industries. With this versatile experience, they can help spread the word for a startup from any industry.
Babel PR services
- Brand messaging and strategy
- Media Training
- Media Relations
- Industry Awards
- Bespoke Media analysis
Babel PR major clients
- Volt
- Donwforce technologies
- Sonatype
- Fincom.co
- Vislink
Guide For Picking The Best PR Company
This can vary as per the need of the business and the financial ability to spend on Public relations. However, you can consider the below parameters to pick a PR company for your business.
- Pricing
- Offered services
- Reputation of the agency
- Client testimonials
- Experience working with startups
Related Reads:
- Top Affiliate Marketing Agencies
- Top Instagram Marketing Agencies
- Top Performance Marketing Agencies
- Top SEO Agencies (worldwide)
The Bottom Line: Best PR Agencies For Startups
To summarize, choosing a PR company for startup should be a careful decision that you make. As 90% of the startups worldwide tend to fail, ensure you evaluate them on the parameters mentioned above thoroughly.
To help you choose, here are three agencies and their key qualities:
- Bob Gold and Associates – Helped many startups in the past.
- Cascade communications – Especially work for startups and small-scale businesses.
- Babel PR – Works across many industries.
If you are looking for a comprehensive digital marketing solution, choose one of these digital marketing agencies for startups.
