Google and Alphabet announced their Q4 earnings on February 4, 2026. Along with that, Sundar Pichai also announced that the platform crossed 750 million monthly active users, a 100 million increase from Q3 2025.
Nearly 75% of Google Cloud customers now use Google’s AI. Furthermore, over 120,000 enterprises are using Gemini, including 95% of the top 20 global SaaS companies.
Let’s take a look at the number of Gemini users, user demographics, its usage, and more in this article.
Gemini Statistics 2026: At A Glance
- Google Gemini crossed 750 million monthly users.
- Over 29.66% of Gemini’s visitors are aged between 25 and 34.
- Around 15.36%, the highest share of traffic on the platform, is from the United States.
- Users from over 230 countries and territories can access the Gemini chatbot.
- According to the calculations and estimates, the estimated costs to run each Bard search query are $0.006 to $0.031.
- Over 76% of the Gemini traffic is recorded as direct traffic. At the same time, 13.55% is organic traffic.
How Many Users Does Gemini Have?
Google Bard, now rebranded as Google Gemini, has seen significant growth in just 2 years. As per the latest report from Alphabet in 2026, it averages 750 million monthly active users.
Previously, at the beginning of 2025, the number of monthly active users was around 450 million, while Gemini’s daily active users crossed 35 million.
As Google’s core AI embodies, AI Overviews sees 2 billion users every month, just because of Google Gemini.
The Circle to Search feature is now available across 580 million Android devices.
Source: Google Blog
Gemini User Demographics
57.82% of Gemini’s user base consists of males, while 42.18% are females.
This indicates that Gemini has a higher usage rate among males compared to females.
Besides, 29.66% of the Gemini visitors are between 25 and 34 years old.
Gemini is very popular among millennials; the majority of users are 25 to 34 years old, and the second-highest share belongs to users aged 18 to 24.
Here is a table displaying the age distribution of the Gemini users worldwide:
| Age Group | Share Of Visitors |
|---|---|
| 18 to 24 years | 22.4% |
| 25 to 34 years | 29.66% |
| 35 to 44 years | 19.71% |
| 45 to 54 years | 14.02% |
| 55 to 64 years | 8.93% |
| Over 65 years | 5.29% |
Source: Similarweb
Gemini Downloads
As of the last recorded data in November 2025, Gemini registered 4.3 million downloads.
Here is a table displaying the monthly downloads of Gemini recorded over the past months.
| Month | Number Of Gemini Downloads |
|---|---|
| November 2025 | 4,300,000 |
| March 2025 | 1,303,466 |
| February 2025 | 1,448,985 |
| January 2025 | 1,288,724 |
| December 2024 | 1,612,763 |
| November 2024 | 1,404,821 |
| October 2024 | 330,618 |
| September 2024 | 728,036 |
Source: Statista
Gemini Usage Statistics
- 40% of users stated that they use Gemini to research a topic of interest.
At the same time, 30% of the users said they use the chatbot to create content like poems, scripts, and stories.
Besides, 20% of the users said they use it for some help related to work or school, and the rest, 10%, said that they used Bard for playing games, and searching for videos and music.
The following table displays the various purposes of people using Bard.
| Usage Purpose | Percentage Of The Users |
|---|---|
| Research | 40% |
| Creativity | 30% |
| Productivity | 20% |
| Entertainment | 10% |
Source: mylearning.org
Gemini Traffic
76% of the traffic directed to Gemini is recorded as direct traffic. Apart from that, 13.55% of the traffic is organic traffic. Each session on the platform lasts approximately 6 minutes and 26 seconds on average.
Here is a table displaying the type of traffic recorded on Gemini.
| Channel Of Traffic | Percentage Of Traffic On Gemini |
|---|---|
| Direct Traffic | 76% |
| Referrals | 4.74% |
| Organic Search | 13.55% |
| Paid Search | 4.89% |
| Social | 0.36% |
| 0.17% | |
| Display | 0.29% |
- 62.69% of the traffic on Gemini comes via YouTube.
At the same time, 10.96% of the traffic is from Facebook, and 9.68% of the traffic on the platform is from WhatsApp.
The following table displays the percentage of traffic directed to Gemini from different social media sites.
| Social Media Platform | Percentage Of Traffic Directed to Google Gemini |
|---|---|
| YouTube | 62.69% |
| 10.96% | |
| 9.68% | |
| Twitter (X) | 4.22% |
| 3.38% | |
| Others | 9.07% |
Source: SimilarWeb.
Gemini Estimated Costs
- The estimated query cost searched on Gemini is 0.003 per inquiry. Plus, an additional price of $0.003 to 0.028 to the usual search cost.
Since the Gemini 3 upgrade, AI Mode queries in Search are three times longer than traditional searches, and Gemini models are now processing over 10 billion tokens per minute via direct API use.
These are just the estimated costs, and the actual cost of each Bard search may vary according to a number of factors, like the complexity and the size of the query and the amount of computing power required by Bard to generate the query’s response.
However, the estimated costs per query display that the launch of Bard has significantly increased the costs for Google.
- According to Morgan Stanley, Google will have to spend $1.2 billion for every 10% of queries with 50-word responses generated by AI.
Here is a table displaying the costs required to generate the responses of Gemini with different numbers of generated words.
| Percentage Of Google Queries Handled By AI | 25 Words Generated Per Query | 50 Words Generated Per Query | 75 Words Generated Per Query | 100 Words Generated Per Query |
|---|---|---|---|---|
| 10% | $0.6 billion | $1.2 billion | $1.8 billion | $2.4 billion |
| 20% | $1.2 billion | $2.4 billion | $3.6 billion | 4.8 billion |
| 30% | $1.8 billion | $3.6 billion | $5.4 billion | $7.2 billion |
| 40% | $2.4 billion | $ 4.8 billion | $7.2 billion | $9.6 billion |
| 50% | $3 billion | $6 billion | $9 billion | $12 billion |
Source: Reuters
Pro Tip: Gemini is not the only generative AI in town. It has many competitors like ChatGPT and Bing AI. We have compared Gemini closely with ChatGPT and Bing AI, and you can check it out here.
Conclusion: Google Gemini has over 750 million monthly active users in 2026
Gemini has quickly become a major player in the AI chatbot market, showing significant growth in user engagement since it launched.
Millennials comprise a significant part of Gemini’s user base, with nearly a third of users aged 25 to 34. Meanwhile, the platform has a slightly higher male user base.
As Gemini evolves, its growing usage and engagement suggest it will continue to be a strong player in the market, likely changing how users interact with AI technology in the future.
