47 Google Search Statistics Of 2023 (Popular Searches & Usage)

Google Search Statistics - DemandSage

What’s the first thing that comes to your mind when you need an answer to some query? 99% of the people will surely say, “lets Google it”. 

Google search plays a vital role in our day-to-day lives. It has become one of the inseparable parts of our day. Most people use Google search when they are stuck with some query or need to find an answer to their curiosity. Furthermore, it is reported that a person will simply use Google search at least 3 to 4 times a day. 

After researching all the trusted resources and Google itself, we have compiled all the mind-blowing Google search statistics that one must know. 

In the following article, you will come across all the top searches of Google, the latest stats related to Google searches, and the trends observed in the years 2022 and 2023. 

Google Search Statistics(Top Picks)

Google Search Statistics - Overview
  1. Google search owns approximately 92% of the search engine market share. 
  2. Daily, 8.5 billion searches take place on Google. 
  3. Every second, Google processes 99,000 searches. 
  4. 84% of people reported using Google more than 3 times in a day. 
  5. Out of the total queries searched on Google, 91.8% are long tail keywords. 
  6. Users use autocomplete features of Google 23% of the time they search for something. 
  7. 90% of the users click on the front set of the search results. On the other hand, only 0.44% of the people visit the second page of the search results.
  8. 23% of the site traffic is from organic searches. 
  9. Over 60% of Google searches are from mobile devices. 
  10. In the year 2022, “Wordle” was the most searched keyword

How Many Google Searches Per Day?

  1. 8.5 billion searches are processed by Google every day. Besides, 99,000 searches every single second takes place on Google. 

How Many Google Searches Does The Average Person Do?

  1. An average person makes 3 to 4 Google searches each day. Moreover, 84% of the people said they use Google more than three times a day.

What Is The Most Trending Google Search In The United States As Of 2023?

  1. The most trending topic on Google search is “Brock Purdy” as of 22nd January 2023. It has more than 500K searches. It is followed by “UFC”, with more than 500 k searches on Google. 

The following table displays the most trending Google searches in the United States from 1st January 2023 to 22nd January 2023. 

DateMost Searched Keyword Number Of Searches 
1 January 2023Jeremy Renner2million+
2 January 2023 Damar Hamlin10 million +
3 January 2023Kevin McCarthy1 million+
4 January 2023Byron Donalds500K+
5 January 2023Idaho murders500K+
6 January 2023Mega Millions drawing500K+
7 January 2023NFL5 million+
8 January 2023Dallas Cowboys2 million+
9 January 2023College Football2 million+
10 January 2023Golden Globes 20232 million+
11  January 2023Jeff Beck2 million+
12 January 2023Lakers500K+
13 January 202349ers2 million+
14 January 2023Chargers5 million+
15 January 2023Dr Martin Luther King J10 million +
16 January 2023Gina Lollobrigida500K+
17 January 2023Jay Briscoe500K+
18 January 2023PSG vs Al Nassr2 million+
19 January 2023David Crosby2 million+
20 January 2023Kansas City Chiefs2 million+
21 January 2023Lunar New Year10 million+
22 January 2023Brock Purdy500K+

You can check out Google Trends to find all the latest trends in Google searches. These trends are segregated by State, Country, trends by year, daily Google trends, etc. 

Google Search Engine Statistics

  1. Google owns 92% of the search engine market worldwide, which includes 72% of the desktop market and 92% of the mobile search market. Hence most of the searches are done on Google search. 
  1. Google considered more than 200 factors when delivering user search results.
  1. Google’s search index comprises more than 100,000,000 GB. 
  1. A site’s CTR improves by 30.8% when it moves up one spot in Google’s Search results. 

Google Search Usage Statistics. 

  1. 46% of product searches begin on Google, while 54% of the searches for products start on Amazon
  1. 85% of the users find what they search for without modifying the initial term. On the contrary, 15% of the initial search terms do not lead to the desired result. 
  1. 55% of teens in the US reported that they use Google assistant daily. 
  1. Users choose the autocomplete suggestions 23% of the time they search on Google. 

Google Search Statistics For Business. 

Google Search Statistics - Business
  1. Google search and advertising tools contributed $426 billion in economic activity in the United States in a single year. 
  1. Google’s total search volume increases roughly 10 to 15% every year. 
  1. Google’s keyword trends witnessed that 91.8% of the queries on Google are long tail keywords. 
  1. 42% of the users use Google maps to search for nearby results for local queries. 
  1. $1 spent on Google Ads makes $8 profit on average for a business. 
  1. Google will edit the submitted meta description in 62.78% of cases for search results. 
  1. Between 16% to 20% of the annual Google search queries are new. 

How Many People Are Likelier To Click On The Top Results On The Google Search Page?

  1. 90% of the people said they are likelier to click on the front set of results.

Additionally, 60% of mobile users said that they are very likely to click on the first 2 or 3 searches on the page page. 

  1. Besides, It is reported that only 0.44% of the users visit the second page of the search results. 

Sources: Oberlo, 

How Many Site Visits Are Through An Organic Search? 

  1. Organic search results are responsible for producing 23% of site visitors. 

Source: Google Analytics.

How Many Questions Have Been Asked On Google Lens?

  1. More than 1 Billion questions have been asked on Google lens as of 2023.

Source: Oberlo

Mobile Google Search Statistics 

Google Search Statistics - Mobile
  1. 63% of the organic traffic on Google in the United States originated from mobile devices. 
  1. More than 60% of all Google searches are performed on mobile devices. 
  1. 69% of Google’s paid ads clicks in the US are from mobile devices. 
  1. Mobile searches for the local business grew by 250% over the past few years. 

What Is The Share Of Google In The Mobile Search Market?

  1. Google accounted for 96.17% of the global search engine market worldwide as of 2023. 

The following table displays the worldwide market share of the mobile Google search engine in the year 2022. 

Month Mobile Market Share Of Google. 
January 202294.97%
February 202295.22%
March 202294.84%
April 202295.43%
May 202295.91%
June 202295.3%
July 202294.96%
August 202295.62%
September 202296.27%
October 202296.4%
November 202296.06%
December 2022. 96.17%

Source: Statista. 

What Is Its Share Of Google In The Desktop Search Market?

  1. Google owns 84.08% of the worldwide desktop market share of the search engines, while Bing owns only 8.95%. 

The following table displays the worldwide desktop market share of the leading search engines. 

Search Engine. Desktop Market Share Owned. 

Source: Statista. 

What Is The #1 Searched Thing On Google Worldwide?

  1. The most searched keyword on Google Worldwide is “cricbuzz”. It has a search volume of 213,000,000. The second most searched keyword worldwide is the weather, with a search volume of 189,000,000. 

The following table displays the top 10 most searched keywords worldwide, along with their search volume. 

RankKeywordsSearch Volume
4whatsapp web123,000,000
8sarkari result90,000,000

Source: Ahrefs

What Is The #1 Searched Thing On Google In The US?

  1. The #1 search on Google is “Facebook“. It has a search volume of 144,000,000. The second most searched thing on Google is “Youtube“. 

The following table displays the list of Google’s top 10 most searched keywords in the US.

RankKeywordSearch Volume
1Facebook  144,000,000
8   Gmail60,000,000
10Home Depot47,000,000

Source: Ahrefs

What Is The Most Searched Question Globally?

  1. The most searched question on Google worldwide is “how many ounces are in a cup”. It has a search volume of 3,900,000. The second most searched question is “how many centimeters is an inch” with a search volume of 2,000,000. 

The following table displays the top 10 most searched questions on Google worldwide. 

RankKeywordSearch Volume
1“how many ounces in a cup”3,900,000
2“how many centimeters is an inch”2,000,000
3“how late is the closest grocery store open”2,000,000
4“cuando cobro”2,000,000
6“what to watch”1,400,000
7“what time is it”1,200,000
8“where the crawdads sing”1,100,000
9“where is my train”1,000,000
10“o que significa”950,000

Source: Ahrefs. 

What Is The Most Searched Question In The US?

  1. The most searched question on Google in the US is “What to watch”. It has a search volume of 1,300,000. The second most searched question on Google in the United States is “what time is it” with a search volume of 1,200,000. 
RankKeywordSearch Volume 
1what to watch1,300,000
2what time is it1,200,000
3how many ounces in a cup1,100,000
4where the crawdads sing1,100,000
5how i met your father cast850,000
6where am i780,000
7where my refund740,000
8how many ounces in a gallon650,000
9how many weeks in a year650,000
10dove cameron640,000

Source: Ahrefs. 

Google Trends 2022.

Google has released the Google search trends for the year 2022 at the beginning of the year 2023. If you are interested to know the details about these trends, you can take a look at the following section, which includes Google trends around the globe in 2022. 

What Was The Most Searched Keyword In The Year 2022?

  1. “Wordle” was the most searched word in the year 2022, while the second most searched topic was “India vs England”.

The following table displays the top searches for the year 2022. 

RankTop Searches
2India vs England
3Queen Elizabeth
5World Cup
6Ind vs SA
7iPhone 14
8India vs West Indies
9Indian Premier League
10Jeffrey Dahmer

What Was The Most Searched News keyword In The Year 2022?

  1. The most searched keyword for news was “Ukraine”. “Queen Elizabeth passing” was the second most searched news topic as of 2022. 

The following table displays the top news searches of the year 2022. 

RankTop Searched News
1Queen Elizabeth passing
3Election results
5Powerball numbers
6Hurricane Ian
7Johnny Depp verdict
8Texas school shooting
9Will Smith Oscars
10Roe v Wade

Who Was The Most Searched Person On Google In 2022?

  1. The most searched person on Google was “Johnny Depp” as of 2022. On the other hand, the second most searched person was “Will Smith.” 

The following table displays the most searched people on Google as of 2022. 

RankTop Searched People
1Johnny Depp
2Amber Heard
3Will Smith
4Chris Rock
5Vladimir Putin
6Novak Djokovic
7Anna Sorokin (Delvey)
8Andrew Tate
9Rishi Sunak
10Simon Leviev

Who Was The Most Searched Actor On Google In 2022?

  1. Just like the most searched people’s list, “Johnny Depp” was the most searched actor in the year 2022. “Will Smith” was also the second most searched actor. 

The following table displays Google’s most searched actors worldwide as of 2022. 

RankTop Searched Actor
1Johnny Depp
2Will Smith
3Amber Heard
4Chris Rock
5Jada Pinkett Smith
6Joseph Quinn
7Evan Peters
8Andrew Garfield
9Julia Fox
10Ezra Miller

Which Were The Most Popular Google Searches Worldwide? 

  1. Wordle was the most popular Google search in the United States as of 2022. It was also the most popular search in Canada and the United Kingdom. 

The following table displays the most popular Google searches worldwide in 2022. 

Country. Most Popular Google Search. 
United States Wordle
United KingdomWordle
MexicoDani Alves
BrazilElections 2,022

Sources: Google Trends.

Related Read:

Wrapping Up: Google Search Statistics (2023) 

That’s all about Google search statistics. 

With more than 99,000 searches taking place every second on Google, the Google search engine presently does not have any threat from competitors. But the question is, will people always prefer Google to search their query, or will AI overtake Google soon? 

We hope to see some competition as Chat GPT has gained immense popularity as of 2023. 

What are your views about it? Let us know in the comment section below. 

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