The global online gambling industry is expected to reach $117.5 billion by the end of 2025, driven by smartphone usage, regional legalization, and digital platforms.
Currently, Europe holds the largest market share, while the U.S. is experiencing rapid growth. Online casinos and sports betting significantly contribute to the revenue of the online gambling industry.
If you want to know these facts in detail, you’re in the right place!
This article examines the 2025 online gambling statistics, covering market size, trends, insights by country, and user behavior, offering a data-driven overview of this rapidly evolving digital sector. Let us get into it!
Online Gambling Statistics Worldwide (2025 Top Picks)
- The online global gambling market is projected to reach $117.5 billion by 2025, growing at a compound annual growth rate (CAGR) of 12.3%, and is expected to reach $186.58 billion by 2029.
- Between 2024 to 2025, the online gambling market grew from $106.22 billion to $117.5 billion, marking a 10.6% year-over-year growth.
- Europe dominates the online gambling market in 2025, holding a 49.1% market share, making it the largest holder in this space.
- As of 2025, 80% of online gambling users access platforms through smartphones.
- The US online gambling market is projected to reach nearly $40 billion by 2029, with gross gaming revenue surpassing $5.86 billion in February 2025.
- As of 2025, 7 U.S. states have fully legalized online casinos and poker, while 30 states have legalized online sports betting.
- Online sports betting is the most popular form of online gambling in the U.S., with 10% of adults participating as of 2024.
Global Online Gambling Market Size & Growth Trends
- The online gambling market is projected to grow from $117.5 billion in 2025 to $186.58 billion by 2029, reflecting a CAGR of 12.3% during this period.
- From 2024 to 2025, the market was expected to increase from $106.22 billion to $117.5 billion, marking a 10.6% annual growth rate.
- Looking ahead, the market is expected to reach $186.58 billion by 2029, maintaining a robust CAGR of 12.3%.
- Additionally, Smartphones account for nearly 80% of all online gambling users across multiple countries.
(The Business Research Company)
Online Gambling Market Size By Country
- As of 2025, Europe currently dominates the online gambling market, holding a significant market share of over 49.1%. (iMarc)
- Italy holds the top position as Europe’s largest gambling market, recording a total gross gaming revenue of $22.89 billion.
Take a quick look at Top Gambling Markets in Europe:
| Country | Total Gambling Revenue (USD) | Online Gambling Revenue (USD) |
|---|---|---|
| Italy | $22.89 billion | $5.01 billion |
| United Kingdom | $21.58 billion | $12.10 billion |
| Germany | $15.70 billion | Not Specified |
| France | $15.26 billion | $4.14 billion |
- In 2025, Land-based gambling remains dominant across most of Europe, but the UK shows particularly high online penetration, generating $12.10 billion in online gambling revenue.
- In contrast, Italy and France generated $5.01 billion and $4.14 billion online, respectively.
The online share of gambling revenue varies sharply. Here is the Online Gambling Share by European Countries (% of Total Revenue):
| Country | Online Gambling Share (%) |
|---|---|
| Sweden | 68.3% |
| Finland | 68.1% |
| Denmark | 68.1% |
| Germany | 22.6% |
| Italy | 21.7% |
| Spain | 14.2% |
(GBA)
- According to the latest reports, the U.S. online gambling market grew from $2.5 billion in 2018 to nearly $20 billion, representing an eightfold increase over 5 years.
- As of 2025, 85% of U.S. adults have gambled at least once in their lives.
- Hence, the Online gambling USA market is expected to reach nearly $40 billion by 2029, driven by growing acceptance and participation in digital gambling. (Statista)
- As of 2025, the United States has 7 states that have fully legalized online casino games and poker.
- Whereas, 30 US states have legalized online sports betting between 2018 and 2024.
(Statista)
Online Gambling In The USA: Revenue
- As of 2025, the total gross gaming revenue (GGR) in the United States reached $5.86 billion, marking a 4.2% increase from February 2024.
Here’s a table summarizing the U.S. gambling revenue trends as of 2025:
| Revenue Category | February 2025 | February 2024 | Y-O-Y* Change | January-February 2025 | January-February 2024 | Y-O-Y* Change |
|---|---|---|---|---|---|---|
| Total Gross Gaming Revenue (GGR) | $5.86 | $5.62 | +4.2% | $12.42 | $11.45 | +8.5% |
| Land-Based | $3.89 | 4.13 | -5.8% | $7.96 | 7.87 | +1.1% |
| Sports Betting | $1.18 | 0.84 | +39.8% | $2.83 | 2.30 | +23.2% |
| Online Casinos | $0.7885 | 0.649 | +21.5% | $1.62 | 1.27 | +27.9% |
| Slot Machine | N/A | N/A | N/A | $7.96 | 7.87 | +1.1% |
(American Gaming Association) *Y-O-Y: Year Over Year
Explore gamer statistics and device preferences in our 2025 breakdown here.
Online Gambling In The USA: Revenue (State Wise)
- In February 2025, the total gross gaming revenue (GGR) for the U.S. reached $5,864.3 million, and the year-to-date total for January and February stood at $12,422.4 million, representing an 8.5% annual increase.
Here is a breakdown of the U.S. State-Wise Commercial Gaming Revenue Summary in 2025:
| State | Feb 2025 ($M) | Annual Change | YTD 2025 ($M) | YTD Change |
|---|---|---|---|---|
| Arkansas | 58.6 | +0.8% | 116.8 | +7.1% |
| Colorado | 130.6 | +17.0% | 272.4 | +8.8% |
| Connecticut | 72.5 | +25.8% | 153.7 | +23.9% |
| Delaware | 42.5 | 0.0% | 84.3 | +7.6% |
| District of Columbia | 5.4 | +344.0% | 16.6 | +426.7% |
| Florida | 58.5 | -0.1% | 118.3 | +0.7% |
| Illinois | 269.4 | +21.8% | 560.6 | +18.0% |
| Indiana | 237.2 | 0.0% | 483.6 | +4.7% |
| Iowa | 148.6 | -5.3% | 307.6 | +4.1% |
| Kansas | 67.6 | +58.1% | 126.4 | +34.6% |
| Kentucky | 29.9 | +53.3% | 63.5 | +14.5% |
| Louisiana | 259.5 | +15.0% | 493.4 | +11.8% |
| Maine | 17.0 | -6.3% | 37.1 | +4.6% |
| Maryland | 215.1 | +6.1% | 449.0 | +3.0% |
| Massachusetts | 142.5 | -7.7% | 336.8 | +5.0% |
| Michigan | 367.4 | +13.7% | 803.4 | +24.1% |
| Mississippi | 189.5 | -8.3% | 374.9 | -3.1% |
| Missouri | 149.3 | -4.9% | 289.3 | -1.1% |
| Montana | 0.2 | -26.8% | 1.5 | +33.4% |
| Nebraska | 16.8 | +95.1% | 34.5 | +117.2% |
| Nevada | 1,217.7 | -9.3% | 2,657.0 | +1.4% |
| New Hampshire | 8.0 | +21.5% | 19.1 | +16.7% |
| New Jersey | 486.6 | +5.4% | 1,040.4 | +1.9% |
| New Mexico | 22.5 | +3.2% | 43.5 | +2.2% |
| New York | 423.5 | +10.4% | 921.2 | +11.4% |
| North Carolina | 55.7 | – | 130.2 | – |
| Ohio | 265.6 | +0.8% | 565.9 | +2.3% |
| Oklahoma | 12.5 | -0.9% | 24.7 | +2.9% |
| Oregon | 8.3 | +29.5% | 19.2 | +27.8% |
| Pennsylvania | 551.0 | +1.1% | 1,164.9 | +7.4% |
| Rhode Island | 56.1 | +0.3% | 118.3 | +5.7% |
| South Dakota | 10.5 | -6.8% | 21.2 | -3.8% |
| Tennessee | 49.3 | +35.8% | 116.2 | +23.2% |
| Vermont | 2.4 | -5.7% | 5.6 | -16.5% |
| Virginia | 142.0 | +32.2% | 301.7 | +28.6% |
| West Virginia | 72.6 | +12.2% | 141.7 | +12.0% |
| Wyoming | 2.1 | +8.2% | 5.0 | +8.5% |
Sports Betting Revenue
- The global sports betting and lottery market was valued at over $235 billion U.S. dollars, marking a decline from $ 242.82 billion in 2021.
- However, the market showed signs of recovery, with forecasts estimating a rise to approximately 242 billion in 2023. (Statista)
- Among the sports bettors surveyed, women comprised 33%, with 50.8% of these women falling within the 22–24 age range.
- Notably, 22.2% of the female sports bettors first placed an online bet before reaching the legal age.
- Conversely, men made up the majority (67%) of sports bettors, with 46.2% of this group falling within the 22–24 age range.
- A slightly smaller proportion of male sports bettors (19.4%) reported their first online bet occurring before the legal age. (Emerald)
- Online sports betting is the most popular form of online gambling in the United States.
- 10% of U.S. adults reported participating in it (2024).
- The gender gap in sports betting amounts to a 15% difference between men and women.
(Statista)
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Top Gambling Sites Statistics In 2025
- Stake.com leads the global gambling website rankings with 136.76 million visits, the highest on the list.
- However, Betika.com has the highest user engagement with 14.49 pages per visit, indicating very active users.
Let’s check these numbers in detail for the top 10 Gambling Sites in 2025:
| Rank | Website | Visits | Pages/Visit | Bounce Rate |
|---|---|---|---|---|
| 1 | stake.com | 136,763,617 | 7.75 | 41.71% |
| 2 | web.de | 83,978,089 | 7.28 | 21.86% |
| 3 | bet365.com | 81,963,746 | 4.33 | 42.40% |
| 4 | gmx.net | 80,090,005 | 7.09 | 20.53% |
| 5 | caliente.mx | 60,201,148 | 3.14 | 53.10% |
| 6 | sportybet.com | 55,665,460 | 8.89 | 22.67% |
| 7 | betika.com | 46,120,243 | 14.49 | 24.68% |
| 8 | betway.co.za | 37,717,083 | 4.45 | 44.66% |
| 9 | hollywoodbets.net | 35,457,377 | 4.93 | 41.96% |
| 10 | zyngapoker.com | 33,972,812 | 1.65 | 66.85% |
(Semrush)
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Gambling Addiction Statistics Worldwide
- While approximately 450 million people globally experience gambling-related harm or problematic behaviors, a more severe condition, gambling disorder, affects at least 80 million. (The Guardian)
- As many as 50% of individuals in treatment for gambling disorder report suicidal ideation, and around 17% have attempted suicide. (Nevada Council)
- As of 2025, 1% of adults (2.5 million people) in the USA meet the criteria for severe gambling disorder annually.
- An additional 2–3% (5–8 million) of Americans have mild to moderate gambling issues.
- The total at-risk population in 2025 is up to 10.5 million Americans.
- 85% of U.S. adults have gambled at least once in their lives.
- Additionally, in the U.S. alone, up to 3–4% of the population may experience gambling-related harm annually, with a national social cost of $14 billion.
(The National Council on Problem Gambling)
How Much Does The Average Gambler Lose?
- As of 2024, global consumer losses to the gambling industry are projected to reach nearly US$700 billion by 2028, driven significantly by the expansion of online gambling.
Online Gambling Stats
- Nearly 1 in 5 adults worldwide have tried online gambling as of 2025.
- This means globally, 17.6% of adults had gambled online in the past.
- This equals approximately 882 million people worldwide who have indulged in online gambling.
- While traditional gambling still reigns supreme with 2.3 billion participants, online platforms now account for a substantial 40% of all gambling activity.
Online Gambling by Gender
- Men were significantly more likely to gamble online, with 20.4% of men reporting online gambling.
- Alternatively, Women had a lower participation rate, with 11.2% of women engaged in online gambling.
- By comparison, overall gambling participation was 49.1% for men and 37.4% for women.
Online Gambling by Region
- North America leads the world in online gambling adoption, with 1 in 3 adults gambling online.
- Western Europe follows closely, with nearly one in four adults gambling online.
- In East & Southeast Asia, despite having the most significant number of gamblers globally, only 9.2% reported gambling online, indicating a strong preference for offline or unregulated modes.
Let us take a look at the participation in Online Gambling by Region:
| Region | Online Gambling Prevalence (%) |
|---|---|
| North America | 33.1% |
| Western Europe | 24.6% |
| Australasian | 19.5% |
| Eastern Europe | 16.6% |
| East & Southeast Asia | 9.2% |
| Latin America | 4.7% |
| Africa | 4.1% |
Developing regions like Africa and Latin America show low online gambling prevalence, likely due to limited internet access, regulations, or cash-based economies.
