Digital marketing is not just a technique to promote businesses online anymore. It has become a paradigm that’s creating modern businesses with a smart working environment on the global front. With several digital marketing experts sharing knowledge on the probabilities of establishing and scaling a business online, new scenarios are emerging every day to influence almost every area of business.
These marketing experts not only set the bar for excellence – they also set new trends that define the digital marketing landscape. Therefore, it’s important to follow their actions. That’s why we made this list of 9 top digital marketing experts you should follow in 2023. Let’s take a look!
Digital Marketing Experts: In A Nutshell (2023)
Sr. No | Expert Name | Known For |
#1. | Brian Dean | SEO |
#2. | Neil Patel | SEO, Content Marketing, KissMetrics, CrazyEgg, Hello Bar, Ubersuggest |
#3. | Gary Vaynerchuk | YouTube marketing, Creative advertising |
#4. | Rand Fishkin | SEO, Moz SEO suite |
#5. | Tim Ferriss | Brand building and sales, 4-Hour Work Week |
#6. | Marie Forleo | Lead generation and sales |
#7. | Ryan Deiss | Increasing cross-sales and upsales |
#8. | Larry Kim | WordStream keyword research tool, MobileMonkey sales outreach software |
#9. | Pam Moore | Social Media Marketing, Conversion optimization |
#1. Brian Dean
Known as a genius in Search Engine Optimization (SEO), Brian Dean has earned global acclaim for his impeccable knowledge and search ranking strategies. He has been recognized and awarded for his impressive digital marketing skills by many prestigious organizations such as Forbes, Entrepreneur Magazine, and Inc Magazine.
While he has been identified as a “Brilliant Entrepreneur” by Inc Magazine and SEO genius by Entrepreneur Magazine, Forbes has termed his blog “a top blog to follow”. His areas of expertise include backlinks, keyword research, on-page SEO, and other digital marketing techniques that can give new heights to the growth of any business.
#2. Neil Patel
As a leader in Search Engine Optimization and its studies, Neil Patel has built one of the strongest brands in the niche of digital marketing. He has received extensive recognition for his exceptional SEO and content marketing techniques, and his skills have led to him being featured in the Forbes list of top 10 digital marketers.
Apart from this, his impactful learning and strategic planning skills have helped companies like HP, Amazon, NBC, and GM to achieve their business goals. Even former US President Barack Obama and the United Nations have recognized him among the top 100 entrepreneurs. He is also the founder of many useful digital marketing tools like Crazy Egg, Hello Bar, and Kissmetrics. Recently, he also acquired the keyword research tool Ubersuggest.
#3. Gary Vaynerchuk
Starting his own journal at a very young age, Gary Vaynerchuk has had a phenomenal entrepreneurial and digital marketing career. He has extensive knowledge of digital marketing strategies and ensures that the tasks are carried out with precision. He was one of the first influencers on YouTube who caught attention for his smart presentation of digital marketing techniques.
Besides this, he is a prolific public speaker, angel investor, podcaster, and web show host. He has helped companies like WeWork, Unilever, Mondelez International, Reckitt, Tinder, and many others. His digital marketing agency Vayner Media has consistently been ranked among the top 5 in AdAge’s 2022 A-List of creative marketing agencies.
#4. Rand Fishkin
Being the co-founder and former CEO of Moz SEO suite, Rand Fishkin is one of the most sought-after digital marketers as he has unique ways of curating business promotions. He began his journey toward becoming a digital marketer in 2003 with a blog called SEOMoz. Then, there was no looking back because his blog gained immense popularity and eventually emerged as a full-fledged SEO suite from the brand name of Moz that can be used for various SEO-related tasks.
Later on, he also founded another company named SparkToro, which sells software to assist professionals in conducting deep research on their target audiences. He’s also the co-author of best selling book “The Art of SEO”.
#5. Tim Ferriss
Tim is known to be the fantabulous digital marketer whose 4-hour Work Week book holds a prime position in the list of New York Times and Wall Street Journal bestsellers. He is also an active investor in Duolingo, Facebook, Shopify, and many more infamous companies.
Not just a globally recognized digital marketer, he has been active in writing podcasts and doing audio shows that have more than 100 million downloads. His book teaches several strategies for building an authority brand and increasing revenue by focusing on the most important customers.
#6. Marie Forleo
Marie Forleo is another very successful and popular digital marketer of our generation with a strong entrepreneurial brand of her own. She has been fondly recognized by Oprah Winfrey as a thought leader who knows how to plan marketing strategies, when to execute them, and how to execute them.
Her B-School online program is a six-month course that teaches people how to grow their business several folds by increasing leads and conversions. She is also the host of Marie TV, which focuses on sharing her incredible knowledge as an entrepreneur and philanthropist.
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#7. Ryan Deiss
Known as the master of digital marketing, Ryan Deiss is recognized for creating the “Customer Value Optimization” technique. This tactic has been highly effective in transforming the business growth of numerous companies by increasing the lifetime value (LTV) of customers.
His knowledge has been utilized for founding 40 different businesses in various industries including health, beauty, home improvement, investments, finance, business survival, and many others. At the moment he serves as the founder and CEO of DigitalMarketer.com.
#8. Larry Kim
Larry Kim is a well-known name in the world of digital marketing who gained acclaim for his impeccable knowledge of changing business objects into profitable outcomes. He is the CEO of MobileMonkey and WordStream, both of which are very popular digital marketing tools.
Mobile Monkey has been associated with Facebook, and Word Stream has established itself as a prominent keyword research tool. His popularity has also led him to become the 8th most popular author on Medium.
#9. Pam Moore
Pam is one of the most influential digital marketing professionals with significant expertise in social media marketing and conversion optimization. Her impactful guidance for beginners and budding marketing professionals has shaped their careers.
She has mastered the technique of creating social media content that clicks with users and helps in increasing brand awareness, engagement, and sales. She has worked with brands like Sony, Loreal, GE, Adobe, Johnson and Johnson, Oracle, etc.
Related Read:
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Conclusion: Digital Marketing Experts (2023)
The world of digital marketing has been continuously booming with companies seeing it as the future of establishing brands. This has created a strong demand for expert digital marketers, which are unfortunately not too many in the industry. Therefore, if you want to upskill yourself you should learn from the digital marketers mentioned in this list as they are a source of inspiration for others on how to plan, execute, and establish brands. Thank us later!