Around 210 million people are addicted to social media globally. Out of which, 33.19 million social media addicted people are from the United States alone, representing 10% of the Americans. Social media addiction is particularly prevalent among younger generations, with 82% of Gen Z adults acknowledging their dependency on platforms like Instagram, TikTok, and Twitter. […]

Through Referral marketing, businesses generate 3 to 5 times higher conversion rates than other methods. Approximately 65% of all new business comes from referrals and recommendations. Moreover, 92% of consumers trust referrals if they are from family and friends. This article compiles all the data regarding referral marketing, covering word-of-mouth, B2B, social media, and employee

When Zoho launched Adattai in January 2021, it was meant to be little more than an internal chat tool. Four years later, the “Made-in-India” messenger has exploded with rising public response, with sign-ups skyrocketing from 3,000 to 350,000 within just three days, and monthly active users surpassing 1 million. But behind the downloads and headlines,

More than 5.12 billion people will own smartphones in 2026. Additionally, it is projected that smartphone mobile network subscriptions will reach 7.3 billion globally. In the United States, around 91% of the population uses smartphones. Mostly, the 18 to 29 age group of young adults tends to use smartphones more in the US. Further in

It is estimated that over 6 billion people will surf the Internet in 2026. Search engines such as Google, Yahoo, DuckDuckGo, Bing, and many more are included in the total number of people using the Internet. Google leads all search engine platforms, with a 90.4% market share. It has now become a trusted site, attracting