Since its launch in November 2019, Disney Plus has quickly emerged as one of the top streaming platforms worldwide and currently has over 158.6 million subscribers.
Available in 150 countries, it offers a vast collection of over 13,000 shows and movies, totaling more than 8,000 hours of content for users to enjoy.
In this article, we’ll take a closer look at the latest facts and figures about Disney Plus, its user base, viewing habits, revenue trends, and other key insights.
Disney+ Statistics 2025 (Top Picks)
- As of 2025, Disney Plus has 158.6 million subscribers worldwide.
- The platform made a total revenue of $7.75 billion in the first three quarters of fiscal year 2024.
- The largest group of users, 43.9%, are between the ages of 25 and 44.
- In the U.S., 55% of Disney+ subscribers are male, and 45% are female.
- The platform holds 12% of the SVOD market share in the U.S.
- In Q3 2023, Disney Plus saw 4.79 million downloads in the United States.
Disney+ User Statistics
While Disney+ has lost subscribers on its Disney+Hotstar version in recent quarters, it has managed to gain users in other parts of the world.
Let us take a look at the latest statistics about Disney Plus users in the sections below:
How Many Disney Plus Subscribers Are There?
There are 158.6 million Disney Plus subscribers worldwide, marking a year-over-year growth of 3.12%.
Of this total, 122.7 million are Disney+ Core subscribers, while 35.9 million are Disney+ Hotstar subscribers. Compared to Q3 of fiscal year 2024, both segments saw a rise—Disney+ Core grew by 4% from 118.3 million, and Disney+ Hotstar increased by 1% from 35.5 million.
Here is a table showing the quarterly breakdown of Disney+ subscribers:
| Time | Disney Plus Subscribers |
|---|---|
| Q1 2021 | 94.9 million |
| Q2 2021 | 103.6 million |
| Q3 2021 | 116 million |
| Q4 2021 | 118.1 million |
| Q1 2022 | 129.8 million |
| Q2 2022 | 137.7 million |
| Q3 2022 | 152.1 million |
| Q4 2022 | 164.2 million |
| Q1 2023 | 161.8 million |
| Q2 2023 | 157.8 million |
| Q3 2023 | 146.1 million |
| Q4 2023 | 150.2 million |
| Q1 2024 | 149.6 million |
| Q2 2024 | 153.6 million |
| Q3 2024 | 153.8 million |
| Q4 2024 | 158.6 million |
Here is a table showing Disney Plus’s Annual subscriber growth:
| Year | Subscribers |
|---|---|
| 2024 | 158.6 million |
| 2023 | 150 million |
| 2022 | 164.2 million |
| 2021 | 118.1 million |
| 2020 | 73.3 million |
Source: Disney Plus Investor Relations.
Disney+ Gender Demographics
55% of Disney+ subscribers in the U.S. are male, while 45% are female, indicating a nearly equal gender distribution.
Here is a table displaying the distribution of Disney Plus users by gender:
| Gender | Share Of Users |
|---|---|
| Males | 55% |
| Females | 45% |
Disney+ Age Demographics
Nearly 42.2% of Disney Plus users are under 24, showing a strong appeal to younger audiences.
In comparison, 43.9% of users are between the ages of 25 and 44. On the other hand, just 23.6% of users are aged 45 and older, highlighting that Disney Plus has less reach among older age groups.
The following table displays the distribution of the Disney Plus users by age:
| Age | Share Of Users |
|---|---|
| 0 to 11 years | 15.2% |
| 12 to 17 years | 10.3% |
| 18 to 24 years | 16.7% |
| 25 to 34 years | 24.7% |
| 35 to 44 years | 19.2% |
| 45 to 54 years | 11.9% |
| 55 to 64 years | 7.0% |
| 65 and over | 4.7% |
Source: eMarketer
Disney+ Revenue Statistics
In the first three quarters of fiscal year 2024, Disney Plus generated $7.75 billion in total revenue.
Breaking it down in Q1, the platform brought in $2.4 billion, followed by $2.64 billion in Q2 and $2.67 billion in Q3.
Compared to the $8.4 billion total revenue recorded in 2023, Disney Plus is on pace to match or potentially exceed last year’s performance.
Here is a table highlighting the Disney Pluse revenue by year:
| Year | Revenue |
|---|---|
| 2024 (up to Q3 ) | $7.75 billion |
| 2023 | $8.4 billion |
| 2022 | $7.4 billion |
| 2021 | $5.3 billion |
| 2020 | $2.8 billion |
Source: Disney
Disney+ ARPU Statistics
In Q4 2024, Disney+ Core brought in an average revenue per user (ARPU) of $7.30, while Disney+ Hotstar’s ARPU stood at a much lower $0.78.
The following table displays the ARPU of Disney Plus by quarter:
| Year | Core Disney+ ARPU | Disney+ Hotstar ARPU |
|---|---|---|
| Q2 2023 | $6.47 | $6.58 |
| Q3 2023 | $6.58 | $0.59 |
| Q4 2023 | $6.7 | $0.7 |
| Q1 2024 | $6.84 | $1.28 |
| Q2 2024 | $7.28 | $0.7 |
| Q3 2024 | $7.22 | $1.05 |
| Q4 2024 | $7.30 | $0.78 |
Source: Evoca, Disney Investor Relations.
Disney+ Subscriber Retention Rate
On average, 68% of Disney Plus subscribers continue their subscription after six months. Among those who only have Disney Plus (and not the bundled Hulu or ESPN+), 62% stick with the service beyond six months.
For comparison, other streaming services like Netflix boast a slightly higher retention rate of 72%, while Hulu sees 65% of its subscribers staying on after six months.
Source: Evoca
Disney+ Market Share
With a 12% share of the SVOD market, Disney Plus ranks as the fourth most popular streaming platform in the United States.
Below is a table comparing Disney Plus’s market share with other leading SVOD platforms in the U.S.
| SVOD Platform | Market Share |
|---|---|
| Amazon Prime Video | 22% |
| Netflix | 21% |
| Max | 13% |
| Disney+ | 12% |
| Hulu | 10% |
| Paramount+ | 9% |
| Apple TV+ | 8% |
| Peacock | 1% |
| Other | 4% |
Source: Statista
Disney+ Content Library
Disney+ offers more than 13,000 shows and movies, totaling over 8,000 hours of content. The platform is available in 150 countries worldwide, with content accessible in 39 languages.
Source: Disney
Disney+ Downloads
In Q3 of 2023, Disney Plus saw 4.79 million downloads in the United States, marking the lowest quarterly download figure since the platform’s launch.
For comparison, the app was downloaded 5.07 million times in Q2 2023 and 5.91 million times in Q1 2023, indicating a noticeable decline in the third quarter.
Here is a table displaying the Disney Plus downloads by quarter:
| Time | Downloads |
|---|---|
| Quarter 1 2021 | 8.83 Million |
| Quarter 2 2021 | 7.67 Million |
| Quarter 3 2021 | 8.9 Million |
| Quarter 4 2021 | 7.9 Million |
| Quarter 1 2022 | 9.66 Million |
| Quarter 2 2022 | 8.51 Million |
| Quarter 3 2022 | 8.33 Million |
| Quarter 4 2022 | 8.50 Million |
| Quarter 1 2023 | 5.91 million |
| Quarter 2 2023 | 5.07 million |
| Quarter 3 2023 | 4.79 million |
Source: Statista
Conclusion: Disney Has 158.6 Million Users
With 158.6 million subscribers worldwide, the platform has solidified its position as one of the most popular streaming services.
The service appeals to a wide range of users, with the largest group (43.9%) being between the ages of 25 and 44. In the U.S., the platform maintains a fairly even gender split, with 55% male and 45% female subscribers.
Despite impressive growth, Disney Plus has seen some fluctuations in key areas, such as downloads and subscriber retention. In Q3 2023, it recorded its lowest-ever download numbers in the U.S., with 4.79 million downloads. Still, the platform holds a strong 12% market share of the U.S. SVOD market, making it the country’s fourth most popular streaming service.
