9 Best Content Writing Tools For SEO (2023 Edition)

Best Content Writing Tools For SEO - DemandSage

Finding content writing tools for SEO can be tricky, considering most of them claim to assist you with ‘SEO-writing.’ However, when you explore these tools, you will understand not all tools align with your SEO practices. 

As a writer, I know the sweat and tears to achieve entirely ‘SEO-friendly’ content. Over the past few years, I have experimented with different tools and listed the ones that I use regularly to make my content eye-candy for search engines!

Whether you need a free tool or a paid one, the list contains options for everyone!

So, let’s dive into the list and help you pick the ones that fit your requirements. 

Top 9 Content Writing Tools For SEO: In A Nutshell (2023)

If you are on the go, here is our quick list.

S. No.Content Writing ToolsBest ForPrice
1.Semrush Content Writing AssistantOverall best tool for writing SEO-optimized content.Starts at $229.5 a month
2.RyteBest for improving website user experience with the aid of great content.Available Upon Request
3.ClearScopeAI-powered content optimization for drafting engaging content.Starts at $170/month
4.Surfer SEORobust tool for SEO copywriting and On-Page optimization.Starts at $49/month.
5.AnswerThePublicExcellent tool to generate question-based content ideas.Free up to 500k results, then $99 monthly
6.GrammarlyPerfect proofreading and editing tool.Starts at $12 per month
7.HemingwayExemplary content editor to improve content quality.Costs $19.9
8.FraseMachine Learning and AI-based content writing tool for writing, analyzing, and monitoring content.Starts at $14.99/month
9.Jasper AICreating SEO-optimized content with the help of AI.Starts at $29/month

 In this segment, I will cover the top tools for SEO copywriting:

1. Semrush SEO Writing Assistant Tool

Semrush is a complete package – whatever aspect of digital marketing you need to cover, Semrush will be adept in it. Then, how could it lag when it comes to assisting content writers in drafting catchy SEO-optimized content? I have put Semrush at the top spot because, once you have Semrush, you won’t need another tool.

Best Content Writing Tools For SEO  - Semrush SEO Writing

You can do on-page SEO, generate keywords and content ideas, analyze content quality, explore backlinks, and evaluate competitors’ content. Semrush also includes a dedicated SEO writing assistant tool to assist writers further. It’s available as a separate addon for Google Docs.

However, you can also use it as a WordPress plugin or on the Semrush interface. You can also try Semrush’s SEO Writing Assistant tool and use Semrush Pro plan features for free for 14 days.

What can you do with the Semrush SEO Writing Assistant Tool?

  • You can generate semantically related keywords to improve content quality.
  • It helps you avoid content duplication, broken links, and missing alt text.
  • You can use it to improve your content readability. You can also receive helpful suggestions for title optimization, etc.
  • You can use Semrush SEO writing assistant to improve tone, check plagiarism, and curate content that attracts audiences, providing value and standing ahead of the competition.
  • Easy to use and Beginner-friendly interface.


The Semrush Content Writing Assistant tool is available for free with the Semrush account. However, you can only create one template. For the complete content marketing toolkit, you must purchase a Guru or Business plan. The Semrush Guru plan costs $229.95, while the Business Plan costs $449.95 monthly. We also have an exclusive Semrush coupon to help you save a few bucks.

You can check our detailed pricing of Semrush if you need help in understanding the pricing and deciding which plan is ideal for your needs.

We have an exclusive Semrush discount that you can claim to get up to 17% discount.

2. Ryte

Ryte is perfect if you wish to improve your website’s user experience alongside content quality. Ryte is an online vendor that includes multiple tools to polish your website for a better user experience. However, its dedicated segment for a content marketer is its primary attraction.


Ryte’s content marketing tool is geared to assist you with SEO copywriting. Incidentally, Ryte provides deep SEO insights, helpful keyword suggestions, and timely recommendations for content optimization. You can use Ryte’s inbuilt content editor to write SEO-optimized content or improve the existing content’s quality based on the suggestions.

What can you do with Ryte?

  • Use Ryte to explore content ideas, uncover relevant topics that appeal to your audience, and enhance engagement.
  • Ryte’s also includes analytics tools to help you monitor your content’s success.
  • Ryte’s provides excellent keyword recommendations to help you better optimize your content and make it more relevant to search queries
  • Allows you to add schema.org tags to your content to make it more structured.
  • Provides a dedicated Customer Success Manager to help you with content optimization or any other bumps you might hit down the road.

Ryte Pricing

Ryte offers two plans, Enterprise and Partnered. The former is tailored for individual website owners, while the latter is suitable for agencies that manage multiple websites.

3. ClearScope

ClearScope is an AI-driven content optimization tool that helps you write relevant and engaging content. It scans the top-ranking pages for a given phrase and finds keywords that drive traffic to these pages. You can draft your content using the information and achieve a higher search ranking.

Besides, with ClearScope, you can also uncover content gaps on your website. You can make the necessary changes accordingly, adding the suggested keywords and effectively closing the vulnerabilities.


Dive into our detailed review of ClearScope to know how it works.

What can you do with ClearScope?

  • You can do extensive page analysis with Clearscope to identify lucrative keywords.
  • You can also do keyword analysis for a given URL to determine what phrases drive traffic to that page.
  • ClearScope also includes a detailed reporting feature to present data about content audits, page and keyword analysis, and more.
  • ClearScope comes with an in-built content editor to help you draft high-quality content with assistance from scoring algorithms that rate your content’s readability, grade, and word count.
  • It is also available as an add-on for WordPress and Google Docs to help you maintain the workflow and boost productivity.

ClearScope Pricing

ClearScope offers three plans;

  • Essentials Plan – $170/month.
  • Business Plan – $1,200/month.
  • Enterprise Plan – Available upon request.

4. Surfer SEO

Only a few SEO tools are as complete as Surfer SEO when it comes to content optimization and On-Page SEO. Surfer SEO is more than a content writing tool – it’s a complete package with extraordinary features to analyze, optimize, and monitor content.

It merges multiple aspects of content marketing into a single workflow and smoothens the copywriting and editing process to achieve better visibility, ranking, and traffic.

Surfer SEO

Our team has already reviewed Surfer SEO, which you can check to learn more about it!

What can you do with Surfer SEO?

  • Equipped with a robust content editor to help you maintain the right keyword density, avoid spelling and grammatical mistakes, and keep optimum readability.
  • Offers machine learning and AI-driven suggestions to help you quickly make the edits and keep your content’s quality in alignment with search engine recommendations.
  • Its SERP analyzer features let you scan the SERP and compare your content with your competitors. With the SERP analyzer, you can easily gauge the adjustments needed for your content’s strategy.
  • SurferSEO also offers the unique Grow Flow feature that allows you to curate topic clusters and craft better content.
  • The user interface is straightforward.

Surfer SEO Pricing

  • Basic Plan – $49/month.
  • Pro Plan – $99/month.
  • Business Plan – $199/month.

Note – If you choose the annual payment option, you will receive an additional 17% discount.

5. Answer The Public

Generating content ideas to craft appealing content that hits all the points takes a lot of work. Curating content that fully addresses users’ queries instantly catches attention and attracts more visitors.

Therefore, finding what keywords people are actually searching for and weaving content around them is a surefire way to boost visibility, derive tons of traffic, and jump higher in SERP. When it comes to generating content ideas based on questions, there’s no better tool than Answerthepublic.

Answer The Public

What can you do with AnsweraThePublic tools?

  • Answerthepublic combines brainstorming ideas and keyword research into one. You can generate thousands of queries with a single seed phrase.
  • Answerthepublic presents data visually appealingly, making it easy for you to recognize the search intents of the target audience.
  • With the AnswerThePublic tool, you can easily design a perfect content strategy. Based on the suggestion, you can create effective content that efficiently resolves users’ queries.


Free up to 500k monthly search results; then it’s $99/month. However, if you pay for the whole year at once, the cost comes down to $79/per month.

6. Grammarly

Well, who likes to read a piece of content full of grammatical errors, incorrect syntax, and tons of spelling mistakes? Nobody! Therefore, a robust proofreading tool should be in your arsenal if you wish to create SEO-optimized, error-free content.


And what better tool will there be than Grammarly? It’s the most popular proofreading tool, with over 10 million active users. Grammarly allows you to pen ideas in perfect language free of errors, thus enabling you to communicate more efficiently.

Learn about Grammarly in detail with our review and learn –Is Grammarly worth it?

What can you do with Grammarly?

  • It’s one of the most powerful proofreading tools right now. Whatever the error is, be it syntax, punctuation, spelling, etc., it can’t escape the robust algorithms of Grammarly.
  • Grammarly offers accurate, high-quality synonym suggestions to boost content quality and bring in more depth.
  • With the Grammarly tool, you can quickly identify sentences with passive voice, incorrect modifiers, incorrect phrasing of sentences, or monotonous paragraphs.
  • Grammarly also includes a robust plagiarism checker that effectively weeds out duplicate content.
  • Includes its AI writing & generating tool -GrammarlyGO.

You can now use Grammarly’s built-in feature -GrammarlyGO, to generate content from scratch. I tested GrammarlyGO, and you can read the review here!

Grammarly Pricing

Grammarly offers three plans – Free, Premium, and business. You can review complete Grammarly Pricing to understand different pricing plans. If you want to try, you can try Grammarly for free for 7 days!

Bonus: Use DemandSage’s official discount to get up to 20% discount on the annual plan!

 7. Hemingway

Hemingway Editor is a content writing tool that is par excellence in terms of its capabilities to help you write simple, high-quality content. Incidentally, Hemingway’s editor heavily focuses on improving the content’s quality.

You can use it to cut all the fluff work, avoid grammatical errors, and eliminate unnecessary or incorrect usage of adverbs. Besides, Hemingway allows you to insert appropriate tags like headings, bullets, etc., to make your writing clear and easily readable.

Hemingway Editor

What can you do with Hemingway Editor?

  • You can use the Hemingway Editor to mark out lengthy, hard-to-read passages and improve readability.
  • Hemingway helps you make your copy as simple and clear as possible. If you heavily emphasize clarity, Hemingway is the best tool.
  • Its ease of use is also a big positive of Hemingway editor. You can paste content to uncover all its shortcomings or curate it from scratch for a clear and concise copy. 
  • Hemingway comes with a web and desktop app. You can choose either based on your comfort and requirements.

Hemingway Pricing

Hemingway online editor is free of cost, while the Hemingway editor for Mac and Windows costs $19.9.

8. Frase

Frase.io is a versatile content optimization tool with incredible features that simplify content writing. You can use it to analyze competitors’ ranking keywords and effectively find content gaps restricting your progress in SERP.

Besides, Frase is powered by AI, which assists you in quickly doing research, writing, and optimizing your web copy. You can even create an AI-based content copy in Frase and directly publish it on your website.


You can read Frase Review in detail to explore its complete potential.

What can you do with Frase?

  • Frase draws power from artificial intelligence so that you can draft perfect, SEO-optimized content with a single click.
  • With Frase, you can quickly create content briefs that you can employ to create a solid content strategy.
  • Frease includes robust content optimization features. It can help you compare your copy with competitors in the domain and find out possible gaps in your content strategy.
  • Frase is also equipped with content analytics features that monitor your content and offer timely suggestions about new content opportunities.

Frase Pricing

  • Solo Plan – $14.99/month and $12/month if paid annually.
  • Basic Plan – $44.99/month and $37/month if paid annually.
  • Team – $114.99/month and $97/mo if paid annually.

9. Jasper AI

Jasper AI is an AI writing tool that prompts you to create content for social media posts, blogs, sales copies, ad copies, and so on. You only have to instruct what Jasper has to write; it will do all the heavy lifting for you.

The AI engine of Jasper has read almost 10% of content that is available on the internet, and with the help of that, it understands the perspective for every type of content. Using that information, Jasper creates unique content within a few seconds.


See how Jasper AI can be the best content writing tool for SEO with our in-depth review!

What can you do with Jasper AI?

  • It has a long-form assistant which can help you write long-form content within a few minutes.
  • You can use multiple copywriting skills to write unique content that fits well with your audience.
  • Organize all the content you create in folders for your team members and clients.
  • Optimize your content for SEO with the help of Surfer SEO integration.
  • Write content in 26 different languages and easily switch between languages.
  • Use any prompt to create content using Jasper Chat.

Learn in detail about Jasper Chat with our review.

To make your experience easier and make sure your content is perfectly SEO-optimized, you can integrate Surfer SEO with JasperAI. Learn in detail here.


There are two pricing options available on Jasper AI. The starter plan’s pricing begins at $29/month, and you can write 20K words per month in this plan. The boss mode plan’s pricing begins at $59/month, and you can write 50K words per month in this plan.

Related Read:

Wrapping Up: Best Content Writing Tools For SEO (2023)

All these best content writing tools for SEO will be enough for you to pick the most suitable tool and boost your content’s quality. If you are confused and need a quick help, here are my recommendations: 

  • Grammarly: To keep your content error-free.
  • Hemingway Editor: For creating content with good readability.
  • Surfer SEO or Clear Scope: If your focus is on competitive intelligence and top-notch content. 

You can opt for a single tool or use multiple tools together for the best experience. 

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