Influencers have one of the most prominent impacts on people today. Especially teenagers, they tend to idealize most of their favorite influencers.  According to Psychology of Influence, 82% of consumers are likely to follow a recommendation made by their favorite influencer. Hence, influencer marketing has emerged as one of the best marketing techniques over the …

29+ Influencer Marketing Statistics 2023 (Data For Marketers) Read More »

Digital marketing is crucial for businesses of all sizes in current times. The global digital advertising market is expected to reach $602.25 billion this year. While there are many reasons for the growth of digital marketing, the most prominent is the increasing use of the internet and smartphones. If you are a business or a …

185 Digital Marketing Statistics 2023 (Ads, SEO, PPC & More) Read More »

The higher the productivity of the employees, the higher the chances of a firm’s success. Right?  According to Gallup, highly engaged teams are 21% more productive, and 28% fewer internal thefts are recorded among them. On the other hand, studies show that an average employee is only productive for 2 hours and 53 minutes. Let …

14+ Insightful Employee Productivity Statistics (2023) Read More »

Live streams are one of the most engaging content formats. It helps interact with the audience in real-time. Users also tend to watch live videos 10 to 20 times longer than on-demand videos. Hence, live-streaming videos can potentially enhance brand visibility, consumer engagement, and sales. In this article, I have compiled the latest facts and …

42 Live Streaming Statistics For 2023 (Data & Insights) Read More »

It’s 2023, the attention span of people is short, and people want a quick fix for everything. That is why 81% of people skim online posts! Image SEO is a huge thing now, and you can even make responsive graphics to engage people with the content. Ultimately, user satisfaction is the best way to win …

49 Impactful Infographics Statistics For Marketers (2023) Read More »